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Publishing Insights & Craft

The Author's
Journal.

Practical guidance on writing, publishing, and building an author career — from the team behind 2,500 published books.

Latest Articles

How Long Does
Ghostwriting Take?
GhostwritingApr 5, 2026

How Long Does Ghostwriting Actually Take? A Realistic Timeline

From initial consultation to final manuscript delivery — here is what a realistic ghostwriting timeline looks like for every genre and word count.

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Amazon KDP vs.
IngramSpark
PublishingMar 28, 2026

Amazon KDP vs. IngramSpark: Which Platform Is Right for Your Book?

The two dominant self-publishing platforms have very different strengths. Here's how to choose — and why the best strategy often uses both.

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Your First 30 Days
as a Published Author
MarketingMar 20, 2026

Your First 30 Days as a Published Author: The Launch Playbook

The month after your book launches is the most critical window in its commercial life. Here's exactly how to use every day of it.

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Writing a Memoir
Without Losing Friends
WritingMar 12, 2026

How to Write a Memoir Without Losing Friends or Facing a Lawsuit

The legal, ethical, and emotional considerations every memoirist needs to navigate before writing a single word about the people in their lives.

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What Makes a
Great Book Cover?
DesignMar 5, 2026

What Actually Makes a Great Book Cover? Our Art Director Explains

The cover is your book's first sentence. Our award-winning creative director breaks down the five principles behind covers that sell.

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Finding Your
Author Voice
WritingFeb 25, 2026

Finding Your Author Voice: A Practical Guide for First-Time Writers

Voice is the most elusive quality in writing — and the most essential. Here is a framework for discovering yours before you write chapter one.

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